Monthly Archives: December 2010

Location Based Mobile Marketing – Visa’s iPhone App Showcase Merchants and Targets Holiday Shoppers

Tweet As a result of a location based mobile marketing iPhone app targeting holiday shoppers, Visa cardholders now have access to over 50 new unique merchant offers in a wide variety of industries from Papa John’s Pizza, to Holiday Inn, … Continue reading

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How to Create a Successful 2D bar code Campaign and Tips on QR Codes

Tweet We’ve known the power of what 2d bar codes can do for brand awareness and have been championing their use in mobile marketing for quite some time now. The good news is they’re really starting to catch on as … Continue reading

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Why is Macy’s Using 2D bar codes and Implementing QR Codes in Print Advertising?

Tweet QR Codes are making their way into the mobile marketing world with more and more adoption seen with each passing day. Just a few months ago, QR (Quick Response) codes in the form of a 2D bar code graphic … Continue reading

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2-D Barcode Scans (QR Codes) Take Mobile Marketing to Next Level

Tweet The technology that brings you 2-d bar codes and QR codes (Quick Response Codes) gives consumers access to a tremendous amount of information. While mostly useful in retail applications, they’re beginning to pop up just about everywhere and mobile … Continue reading

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mCommerce Example: Ticketmaster iPhone Mobile Marketing

Tweet Who hasn’t bought a ticket from Ticketmaster yet? The ticket buying experience is about to get a lot easier with the launch of their mobile commerce (mCommerce) iphone app. The mCommerce enabled app for the iPhone and iPod touch … Continue reading

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Mobile Marketing for Luxury Brands – Cartier Implements SMS Text Message Marketing Campaign

Tweet Just because mobile marketing and SMS text message marketing centers around the basic premise of providing discounts and coupons delivered directly to a user’s smart-device, many think this form of marketing would not resonate in the eyes of affluent … Continue reading

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Holiday Season and Everyone’s Looking for Coupons. Why Not Mobile Coupons via SMS Text Message?

Tweet There’s a recession going on and everyone’s looking for coupons for that bargain deal. No one can dispute that fact. We recently wrote about Google’s possible buy-out of coupon-of-the-day aggregator Groupon, and how it makes so much sense that … Continue reading

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Bango mCommerce Expectations High with “In-Application” Credit Card Mobile Marketing

Tweet Looking to enter an industry with over a projected 600% growth rate? Creating revenue within mobile marketing applications employing credit card processing (which many are calling “mCommerce”) is real, it’s here, and it works. Expectations for in-application mcommerce are … Continue reading

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iPhone App’s are Nice, but Not Enough as iPad Growth Expected to Double in 2011

Tweet When analysts predict a 127% growth factor for anything, you need to take notice. That’s exactly what their forecast is for iPad growth for 2011, and while having an application developed for your business for the iPhone is seen … Continue reading

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Location Based Text Mesage Marketing and GeoFencing Goes Luxury With Mandarin Oriental mCommerce Enabled App

Tweet Do you think location based mobile marketing and SMS text message marketing is just for people looking to download coupons at their local restaurant? Not so, as luxury international hotel chain “Mandarin Oriental” has just launched a commerce enabled, … Continue reading

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