2012 Predictions for Mobile Marketing

Recently, the Yankee Group put out an interesting report on what to expect in the mobile marketing and smartphone device industries in the year 2012 and after reading the entire document, I must agree that they are on target on just about every one of them. In summary, here’s what they are calling for during [...]

What is Facebook Edgerank and How does EdgeRank Effect Facebook Fan Page Rank and Mobile Marketing Efforts?

So you took our social media advice and created your own Facebook Fan Page for whatever product or service your business specializes in, such as wireless mobile devices. Are your fanpage updates appearing on your prospects news feeds? The answer is surprisingly no unless you understand the intricacies of what Facebook EdgeRank really is and [...]

New Twitter Brand Pages Makes Your Social Media and Mobile Marketing Even Better

Twitter has taken a lesson from the success of Facebook Fan Pages and will soon be rolling out their own version of Branded Twitter pages. It’s very important to understand exactly how that can apply to your company and/or brand, since I’m sure no one has to be reminded about the success many are seeing [...]

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